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Terms and Conditions

Effective date: 15 September 2025

Agreement & Amendment

This Website is owned and operated by REEF Luxury Development LLC and its affiliates (referred to as the “Company”, “we”, or “us”). Please carefully read these “Terms and Conditions”, the general terms governing your access and use of the Website.

By accessing any part of the Website, you (“You” or “Your”) agree to be legally bound by these Terms. We reserve the right to amend these Terms at any time in compliance with UAE laws. Any amendments shall take effect immediately upon posting on the Website, and Your continued use of the Website after such posting constitutes Your explicit acceptance of the amended Terms. You are responsible for regularly reviewing these Terms.

Additional terms and conditions that vary or supplement the Terms may apply. If You apply for any property, product, or service detailed on the Website, these terms should be read with any other applicable terms. In case of any contradiction between the Terms and specific terms relating to a property, product, or service, the latter shall prevail. You agree to use the website in accordance with all applicable laws relevant to the jurisdiction from which You access the Website.

The Website is intended for users who are at least 18 years old. Persons under the age of 18 are not permitted to use or register for the Website.

Website Content

All information, text, materials, graphics, logos, button icons, images, video and audio clips, trademarks (whether registered or not), advertisements, layout, arrangement, graphical user interface, look and feel, and control features of the website (collectively, the “Website Content”) is provided as a service to allow you and other users to browse the Website Content.

Any property details, renderings, images, videos, or brochures shown on the Website and/or in the Website Content are provided for illustrative purposes only and shall not constitute part of any offer, contract, or legal commitment. All property information is subject to change without notice and must be independently verified. Any prices shown are indicative only and subject to change at the Company's sole discretion in accordance with RERA regulations.

Use of Website Content

You are permitted to access and use the Website for personal, non-commercial purposes, and you must not:

  • Modify, publish, transmit, transfer, sell, reproduce, create derivative works, distribute, perform, display, or exploit any Website Content, except as expressly permitted in these Terms.
  • Use the Website in violation of any applicable law or regulation.
  • Transmit, distribute, store, or destroy material in a manner that infringes intellectual property rights or violates the rights of others.
  • Sell, modify, delete, or reproduce Website Content for any public or commercial purpose.
  • Access data not intended for you or log into unauthorized accounts.
  • Attempt to breach security measures without proper authorization.
  • Use the Website Content to impersonate or misrepresent your identity.
  • Use the Website Content for unsolicited communications, advertisements, or promotions.
  • Interfere with the proper working of the Website or attempt to interfere with any activity including without limitation, material that contains viruses, Trojan horses or other computer programming routines or engines that are intended to damage, detrimentally interfere with, surreptitiously intercept or expropriate any system, data or information, or on the Website.
  • Attempt to decipher, decompile, disassemble, or reverse engineer any Website software.
  • Use automated bots, spiders, scrapers, or similar technologies to extract data from the Website.

You may download or copy Website Content for personal, non-commercial use, provided you maintain all copyright notices. You shall not store electronically any portion of the Website Content. You may not copy, store, redistribute or publish any Website Content without the express written permission of Company or the owners of the Website Content (as the case may be). Unauthorized use or reproduction of the Website Content is strictly prohibited.

Own Risk

Any property details or other information on this Website is provided for general guidance only and does not constitute a contractual offer. You must independently verify all information and satisfy yourself as to its accuracy before making any decisions or incurring any costs or expenses. Nothing on this Website constitutes legal, investment, financial, or real estate advice, and you should seek independent professional advice before making any property-related decisions. The Company makes no guarantees regarding future property values or returns.

Access to the Website may not be legal by certain persons or in certain countries. If you access the Website from outside the United Arab Emirates, you do so on your own initiative and are responsible for compliance with local laws.

Browser Settings: You can choose to accept or decline Cookies through your browser settings. Refer to your browser's help menu for instructions.

Opting Out of Analytics: To opt-out of Google Analytics Cookies, visit the Google Analytics Opt-out Browser Add-on.

User Representations

By using the Website, you represent and warrant that:

  • You have the legal capacity, and you agree to comply with these Terms and Conditions.
  • You are not a minor in the jurisdiction in which you reside.
  • You will not access the Website through automated or non-human means, whether through a bot, script, or otherwise.
  • You will not use the Website for any illegal or unauthorized purpose.
  • All information you provide to us through the Website is true, accurate, complete, and not misleading.

If you provide any information that is untrue, inaccurate, not current, or incomplete, we have the right to suspend or terminate your account and refuse any and all current or future use of the Website.

Website Management

We reserve the right, but not the obligation, to:

  • Monitor the Website for violations of these Terms and Conditions.
  • Take appropriate legal action against anyone who, in Company's sole discretion, violates the law or these Terms and Conditions, including but not limited to, reporting such user to law enforcement authorities.
  • In its sole discretion and without limitation, refuse, restrict access to, limit the availability of, or disable (to the extent technologically feasible) any of your contributions or any portion thereof.
  • In its sole discretion and without limitation, notice, or liability, remove from the Website or otherwise disable all files and content that are excessive in size or are in any way burdensome to our systems.
  • Otherwise manage the Website in a manner designed to protect our rights and property and to facilitate the proper functioning of the Website.

We may cooperate with the Telecommunications and Digital Government Regulatory Authority (TDRA) or other competent authorities if required by law.

User Data

We will maintain certain data that you transmit to the Website for the purpose of managing the performance of the Website, as well as data relating to your use of the Website.

Although we perform regular routine backups of data, you are solely responsible for all data that you transmit or that relates to any activity you have undertaken using the Website.

You agree that we shall have no liability to you for any loss or corruption of any such data, and you hereby waive any right of action against us arising from any such loss or corruption of such data.

We process personal data in accordance with Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL) and other applicable UAE regulations. For further details, please refer to our Privacy Policy.

Intellectual Property

We hold exclusive ownership or are duly licensed to utilize all copyright and intellectual property featured on this Website, including texts, images, and links.

The trademarks, such as product names, trade names, service marks, slogans, and logos (“Marks”), are protected by the intellectual property laws of the United Arab Emirates and beyond.

Usage, reproduction, or distribution of these Marks without the explicit written permission of Company is forbidden, except when used solely to identify our properties or services.

Unauthorized use may constitute a violation of our intellectual property rights.

Indemnity

You agree to indemnify, defend and hold the Company, its affiliates, directors, officers, employees, agents, and representatives harmless from and against any and all claims, liability, suits, judgments, litigation costs, causes of action, demands, recoveries, damages (actual and consequential), fines, penalties, losses, costs and expenses (including attorneys' fees) of any kind or nature incurred by any company arising from or in any way related to: (i) your use of this Website (including, by third parties), (ii) your breach of these Terms; (iii) or any other terms referenced herein or your violation of applicable laws or third party rights.

The Company's obligation to defend shall be limited to claims where a court of competent jurisdiction has made a final determination of Company's gross negligence or willful misconduct. The total aggregate liability of the Company under this indemnification shall not exceed the total fees paid by you in the twelve (12) months preceding any claim.

Disclaimer of Warranties and Limitation of Liability

The Website and its content are presented solely for informational purposes, with no assurance or warranty regarding accuracy, completeness, or suitability for specific purposes. You acknowledge that any reliance on the Website for business decisions is at your own risk and should not substitute for professional advice.

To the maximum extent permitted under UAE Federal Laws, including but not limited to UAE Civil Code and Commercial Transactions Law, we explicitly disclaim all warranties, whether express, implied, or statutory, including but not limited to merchantability, fitness for a particular purpose, and non-infringement of proprietary rights. This disclaimer shall apply to the fullest extent permissible under UAE law, as well as applicable regulations issued by competent authorities, including RERA where relevant.

The Company, its affiliates, and their personnel disclaim liability for any direct, indirect, incidental, special, punitive, or consequential damages resulting from your use or inability to use the Website and its content. This encompasses damages such as lost profits, data loss, or business interruption, irrespective of the cause or legal basis, even if notified of the potential for such damages.

Submissions

Any information submitted to us through this Website is considered and remains the property of Company. We have the unrestricted right to utilize, for any purpose, the ideas, concepts, know-how, or techniques contained in the information provided by a visitor through this Website.

However, this does not apply to personal data, which will be handled strictly in accordance with our Privacy Policy and applicable UAE data protection laws.

Modifications & Interruptions

We reserve the right to change, modify, or remove the contents of the Website at any time or for any reason at our sole discretion without notice. However, we have no obligation to update any information on our website.

We also reserve the right to modify or discontinue all or part of the Website without notice at any time. We will not be liable to you or any third party for any modification, price change, suspension, or discontinuance of the Website.

We will use reasonable efforts to restore access to the Website in the event of downtime or interruptions.

Term and Termination

These Terms & Conditions shall remain in full force and effect while you use the Website. Without limiting any other provision of these Terms & Conditions, we reserve the right to, in our sole discretion and without notice or liability, deny access to and use of the Website (including blocking certain IP addresses), to any person for any reason or for no reason, including without limitation for breach of any representation, warranty, or covenant contained in these Terms & Conditions or of any applicable law or regulation.

We may terminate your use or participation on the Website or delete any content or information that you posted at any time, without warning, in our sole discretion.

We may suspend or discontinue specific services offered on the Website without terminating your overall Website access.

Governing Laws and Jurisdiction

Your use of our Website, its content, services and/or any information/material posted or available on this Website, shall be governed by the law of the United Arab Emirates as applied in the Emirate of Dubai. You agree to submit to the exclusive jurisdiction of the Dubai Courts.

Contact Information

For technical support and other communications related to this Website, you may contact us through our website contact form. You may also contact us at our registered office address: REEF Luxury Development LLC, REEF Villa 522, Jumeirah Third, Dubai, UAE.

Entire Agreement

These Terms constitute the entire agreement between you and us regarding Website use and supersede any prior understandings.

Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.

Waiver

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.

No Offer

Nothing on this Website constitutes an offer, solicitation, or invitation to purchase real estate, securities, or investments, nor does it form the basis of any contract.

All real estate advertisements and marketing materials are subject to Dubai Real Estate Regulatory Agency (RERA) regulations and approvals.

Any property purchase shall be subject to a separate sale and purchase agreement in compliance with applicable UAE and Dubai real estate laws.

Online Payments

  • All online payments on this Website are processed securely through an authorized payment gateway licensed in the United Arab Emirates.
  • Accepted payment methods include valid credit/debit cards and other online payment options displayed during checkout.
  • All transaction amounts are denominated in UAE Dirhams (AED) unless stated otherwise.
  • You are responsible for ensuring that all payment information (including card details and contact data) is accurate before submission.
  • Upon successful payment, you will receive a confirmation email containing a transaction reference number.
  • The Company is not responsible for any failed or delayed payments resulting from banking errors, network issues, or third-party interruptions.
  • If any transaction is determined to be incorrect, unauthorized, or fraudulent, the Company reserves the right to reverse the payment, and any amounts reversed shall remain due and payable by the customer.
  • If a transaction is submitted on a weekend or a non-working public holiday, the reversal or refund (where applicable) will be processed on the next working business day.
  • For the avoidance of doubt, online payments made through this Website do not constitute a confirmation of sale or create any contractual rights to a property unit. They serve solely as a convenience facility to allow clients to make payments or booking deposits quickly and efficiently. Any disputes, refunds, or related considerations shall be handled strictly in accordance with the terms of the applicable OTP, SPA, and RERA regulations.
  • All transactions are governed by the laws of the United Arab Emirates and subject to the exclusive jurisdiction of the Courts of Dubai.